Branding - Digital
Produit Interieur Brut wants to update its online sales tool. We work with this brand in order to redesign the UI / UX of its e-shop as well as its visual identity.
PIB is passionate about the design of the 20th century and pays particular attention to the finishing of its products. We try to translate this DNA by creating a logo with a modern aspiration while having a macro approach to the image.
With a catalog of more than 600 references, the brand site must be ergonomic. We have been careful to preserve the most readability and intuitiveness in the user experience.
In order to be in phase with the different consumer habits, we have designed a version adapted to mobile practices. Some templates have been adapted to user behaviors for an optimum experience on all media.